OMODA&JAECOO UK has celebrated a successful 2026 Goodwood Festival of Speed appearance
OMODA 7 SHS-P Noble Tech made its UK public debut
The all-new flagship JAECOO 8 SHS-P made its Festival of Speed debut
Both models showcased OMODA&JAECOO’s fifth-generation Super Hybrid System (SHS) on the iconic Goodwood Hillclimb
The OMODA 7 SHS-P Noble Tech introduced Remote Parking Assistance (RPA), a UK-first for OMODA&JAECOO, and a 15.6-inch sliding screen
Visitors experienced the latest models up close in the First Glance Paddock and through customer drives on Molecomb Drive
The successful Goodwood appearance reinforces the brands’ continued UK growth, expanding product portfolio and increasing customer interest
London, 13 July 2026
OMODA&JAECOO UK has successfully concluded a landmark appearance at the 2026 Goodwood Festival of Speed, where the OMODA 7 SHS-P Noble Tech made its debut to the UK public and the all-new JAECOO 8 SHS-P made its Festival of Speed debut. Showcased as part of the prestigious First Glance Paddock and tackling the iconic Goodwood Hillclimb throughout the four-day event, the two models attracted significant interest from enthusiasts, industry figures and customers.
The JAECOO 8 SHS- P, shown in Executive (4+2) specification, demonstrated the dual brand house’s latest Super Hybrid System technology in its flagship three-row SUV, while the OMODA 7 SHS-P Noble Tech showcased OMODA’s growing focus on intelligent technology and premium innovation.
Making its UK public debut, the range-topping Noble Tech specification introduced next-generation Remote Parking Assistance (RPA) – a UK-first for OMODA&JAECOO – alongside its distinctive 15.6-inch sliding infotainment display, reinforcing the brand’s commitment to delivering advanced technology with everyday usability.
Powered by OMODA&JAECOO’s proprietary fifth-generation Super Hybrid System (SHS), both models highlighted the benefits of combining electric driving for everyday journeys with the reassurance and flexibility of a petrol engine for longer distances. Visitors were able to explore the technology in detail while watching both vehicles tackle the famous Goodwood Hillclimb.
Victor Zhang, Country Director of OMODA&JAECOO UK, said: “The Goodwood Festival of Speed once again proved to be an outstanding platform for us [OMODA&JAECOO]. Showcasing both the JAECOO 8 SHS-P and the OMODA 7 SHS-P Noble Tech to the UK public at such a prestigious event was an important milestone for our brands. The response throughout the festival was incredibly encouraging and reflected the growing appetite for our combination of advanced technology, premium design and electrified performance.”
Alongside the Hillclimb activity, OMODA&JAECOO welcomed visitors to experience the JAECOO 8 SHS-P and OMODA 7 SHS-P on Molecomb Drive through exclusive customer test drives. The fully booked programme gave prospective customers the opportunity to experience the brands’ latest Super Hybrid System technology and premium driving dynamics first-hand. Across the Festival of Speed site, visitors also saw the wider OMODA&JAECOO model range in action as the official VIP shuttle fleet throughout the event.
The successful appearance at Goodwood continues the momentum behind OMODA&JAECOO UK as the brands continue to expand their UK presence through a growing retailer network, an increasingly comprehensive product portfolio and sustained sales growth. With two significant model appearances and thousands of visitors engaging with the brands across the four-day event, Goodwood marked another important milestone in OMODA&JAECOO UK’s continued growth.
The Goodwood Festival of Speed took place 9–12 July, at the Goodwood Estate, West Sussex. This was OMODA&JAECOO UK’s third time at the event.
