OMODA UK ranked number one in the Carblah Mainstream Brand Customer Experience Index while JAECOO UK followed in third place
The Carblah Customer Experience Index analysed almost 250,000 customer reviews covering sales, service and ownership experiences across 54 automotive brands
OMODA&JAECOO UK’s 136-strong retailer network was recognised for delivering consistently high levels of customer satisfaction
The company’s customer-first approach focuses on clear communication, transparency and knowledgeable dealership staff throughout the ownership journey
London, 4 June 2026 – OMODA&JAECOO UK has been recognised as Britain’s leading automotive brand house for customer experience. According to the latest Carblah Customer Experience Index, which analyses real customer sentiment from almost a quarter of a million reviews across sales, servicing and ownership touchpoints, OMODA ranked first overall while JAECOO secured third place.
The Index evaluated customer experience across 54 automotive brands and their retailer networks, placing OMODA at the top of the Mainstream Brand Customer Experience rankings and JAECOO third overall. The result underlines the continued momentum of the dual-brand house and reinforces its position as setting the standard for customer satisfaction across the UK automotive sector.
The results of the Carblah Index prove that the hard work and commitment of OMODA&JAECOO’s 136-strong retailer network is delivering strong results. The brand house’s dealerships consistently perform well because they ensure that they put the customer at the centre of every interaction. From the first enquiry to vehicle handover and ongoing servicing, OMODA&JAECOO UK customers are given clear communication, complete transparency and are talking with staff who genuinely understand their needs. This creates confidence in the buying process, and ensures all customers are always well looked after.
The findings demonstrate the important role the retailer network plays in building customer trust and satisfaction, helping to drive the continued growth and success of OMODA&JAECOO UK in the local market.
Steve Fowler, journalist and Carblah co-founder, said, “It’s not only OMODA and JAECOO cars that are finding favour with UK buyers, it’s their retailers, too. Our first Customer Experience Index will have shocked many with OMODA and JAECOO dominating at the top, but their retailers are doing a great job of exceeding customers’ expectations. And that comes from the top – the dealers love working with Omoda and Jaecoo and happy dealers mean happy customers.”
Commenting on the results, Gary Lan, CEO of OMODA&JAECOO UK, said: “The performance of OMODA&JAECOO UK in the Carblah Customer Experience Index represents a great success for us. It demonstrates the growing importance of customer-focused retail experiences in an increasingly competitive UK automotive market, with consumers placing greater emphasis on service quality and transparency throughout the buying and ownership journey.
“Our dealerships know that every interaction matters, from the first phone call to the first service appointment. When customers feel valued, informed and respected throughout the car buying process, they’re far more likely to become loyal advocates for the business. In today’s market, customer experience is one of the strongest competitive advantages a retailer can have.”
